Effective Date: February 28, 2026
This Privacy Policy describes how Alishia Nugent d/b/a VALARITY (“VALARITY,” “Company,” “we,” “us,” or “our”) collects, uses, and protects information when you access our website or use our services.
Business Address:
3151 Delaware Dr
Denver, NC 28037
Contact Email:
[email protected]
By using our website or services, you consent to the practices described in this Privacy Policy.
1. Information We Collect
We collect information in the following categories:
1.1 Information You Provide Directly
When you interact with us, you may provide:
Name
Email address
Business name
Phone number
Billing details
Information submitted through forms
Communications with us
Payment information is processed by third-party payment processors and is not stored directly by VALARITY unless explicitly stated.
1.2 Account & Platform Data
If you use our automation platform, we may collect:
Login credentials
CRM data
Workflow configurations
Marketing content
Business data you upload
Customer contact information you input
You retain ownership of your business data.
1.3 Automatically Collected Information
When you access our website or platform, we may automatically collect:
IP address
Browser type
Device type
Operating system
Usage logs
Pages visited
Interaction data
This information helps us improve performance, security, and user experience.
1.4 Cookies & Tracking Technologies
We use cookies, pixels, and similar tracking technologies to collect and store certain information automatically.
Cookies may be used to:
Improve website functionality
Analyze traffic and usage patterns
Remember user preferences
Support marketing and advertising efforts
Cookies are small data files stored on your device.
You may control cookies through your browser settings. Disabling cookies may impact website functionality.
We may use third-party analytics and tracking tools that place cookies on our behalf.
We do not currently respond to browser-based “Do Not Track” signals.
2. How We Use Information
We use collected information to:
Provide and maintain services
Process transactions
Provision accounts
Build and configure automation systems
Respond to inquiries
Improve functionality
Ensure system security
Comply with legal obligations
We do not sell personal information.
2.1 Mobile Messaging & SMS Communications
If you provide your mobile phone number, we may send SMS messages related to:
Account updates
Service notifications
Marketing communications (if opted in)
SMS consent and phone numbers are not shared with third parties for marketing purposes.
You may opt out at any time by replying STOP.
Message frequency varies.
Message and data rates may apply.
We maintain records of SMS consent where required by applicable law.
3. Legal Basis for Processing
We process information based on:
Contract performance (to provide services)
Legitimate business interests (service improvement and security)
Legal compliance obligations
4. Third-Party Service Providers
We rely on third-party providers to deliver services, including but not limited to:
White-labeled CRM and automation platforms
Payment processors
Hosting providers
AI API providers
Email and communication tools
These third parties may process data on our behalf.
We are not responsible for the privacy practices of third-party providers, and your use of their systems may also be subject to their terms and policies.
5. AI & Automation Data Processing
If you use AI-powered services:
Data may be processed by third-party AI providers
AI systems may analyze submitted content to generate outputs
AI outputs are generated automatically and may contain inaccuracies
You are responsible for reviewing outputs prior to deployment.
We do not use client data to independently train proprietary AI models unless explicitly agreed in writing.
6. Data Retention
We retain information:
For the duration of your active subscription
As necessary to fulfill contractual obligations
As required for legal compliance
For dispute resolution purposes
Data retention may be influenced by third-party platform policies.
7. Data Security
We implement commercially reasonable safeguards to protect information.
Because our services rely on third-party infrastructure, security measures may include safeguards implemented by those providers.
However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.
8. Data Access & Deletion
You may request:
Access to your personal information
Correction of inaccurate information
Deletion of personal information (subject to legal or technical limitations)
Upon cancellation, you may request export of available business data prior to account closure.
Requests may be submitted to:
[email protected]
9. Business Transfers
In the event of a merger, acquisition, restructuring, or sale of assets, information may be transferred as part of that transaction.
10. Children’s Privacy
Our services are intended for business users and are not directed toward individuals under the age of 13.
We do not knowingly collect information from children under 13.
11. Do Not Track Signals
Our website does not currently respond to “Do Not Track” browser signals.
12. External Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices of external sites.
13. Changes to This Policy
We may update this Privacy Policy at any time.
Changes become effective upon posting. Continued use of services after updates constitutes acceptance.
14. Contact Information
For privacy-related questions, contact:
VALARITY
3151 Delaware Dr
Denver, NC 28037
[email protected]